St. Agrestis
The world's greatest cocktail — no alcohol required.
The St. Agrestis story starts well before the first bottle was produced. As the sons of an Italian immigrant father and first-generation Italian-American mother from Brooklyn, brothers Louis and Matt Catizone's lives have always been consumed by fine Italian food, beverage, and family. Their school lunches weren't peanut butter and jelly, but soppressata on Nonnina's freshly baked bread with a small bitter Italian soda. Their first sip of amaro came from the Sunday dinner table — well before the digestivo gained mainstream popularity, and at least a decade before they were of age to drink it.
Those roots ran deep. It was these influences that drove the brothers to team up alongside long-time friend and industry veteran Steven DeAngelo to create St. Agrestis in Greenpoint, Brooklyn — from being the first to produce amaro in New York City to developing the globally renowned non-alcoholic Phony Negroni.
Unlike many non-alcoholic spirits on the market, the Phony Negroni is not a dealcoholized product. Instead, St. Agrestis tapped into over a decade of spirits distillation experience to create a one-of-a-kind, proprietary production system that reverse-engineers the process — maintaining all of the flavors, aromas, color, and mouthfeel of a proper cocktail, but without alcohol.
The results are extraordinary. The award-winning Phony Negroni is made with 30 real, raw, non-GMO, organic ingredients sourced from five continents, with nuanced notes of Tuscan juniper, southern Italian citrus and florals, and the familiar gentian-driven bitterness Negroni enthusiasts expect. Flavors include the classic Phony Negroni, Phony Mezcal Negroni, Phony Espresso Negroni, and Phony White Negroni — alongside their non-alcoholic Amaro Falso. Named the 2025 Rising Drink Brand of the Year by VinePair, St. Agrestis is now available in 40 states nationwide.
Whether you're sober, sober-curious, or simply taking the night off, St. Agrestis proves that drinking well has nothing to do with alcohol — and everything to do with craft.

